This mobile app that I designed is a locator for food, especially for newcomers settle down in new places. It includes the filter that helps people to find their favourite restaurants based on preferences they set on. In this case, results may more accurate and reliable eventually.
Because of my personal experience, newcomers may have another issue: the feeling of loneliness. They wish to find someone to eat together. Then I realized this idea may not be just for newcomers, other people probably feel lonely as well due to different reasons. Therefore, this app may help them to search others nearby through certain personal settings.
Persona
Insights
I created this persona by asking participants eight food app related questions. I was surprised the results that I got are very different from one another. However, their opinions inspired me to rethink the entire structure and features that may include in my Taster App. After completed this persona, I realized the initial research is quite important to decide how to design the necessary features in our future apps.
Jounery Map
Sitemap
Previous Version
Final Version
Wireframe
Branding
Logo Development
Version 1
Version 3
Version 2
Version 4
App Version
This logo will show entirely both on mobile screen and in splash page when users tap this app icon.
Web Version
This is the standard version of logo and it will display entirely in website screens. However, this logo will only show icon (with no words ) when screen space is considerably limited.